Models For Events

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Models for Events

A promotional model is a model is the one hired for to drive-in consumer demands for a product, service, brand, or concept by directly interacting with potential consumers. Promo and events have become a very important part of all brand development exercise. A vast majority of promotional models typically tend to be very attractive in terms of their physical appearance. They serve to provide first-hand information about the product or service and make it look appealing to the consumers. While the length of interaction may be short, the promotional model delivers a live experience that reflects on the product or service he or she is representing.

The responsibilities of the promotional model depends on the particular marketing campaign being carrying out, and may include: increasing product awareness; providing product information; creating an association in the consumer's mind between the product or brand and a particular idea (natural beauty, classic heritage, edgy sex appeal, reliability); handing items to consumers, such as a sample of the product itself, a small gift, or printed information. .

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